Adrian Obleton
Arcane Strategist & Venture Artificer
Human · Austin · UGA '17 · HBS '23
Ability Scores
Proficiencies
Skills acquired across campaigns, boardrooms, and codebases.
Current Quest
Helping everyone get a personal automation assistant
Working with mid-market and enterprise companies to bring AI and automation into their workflows. The mission: make powerful automation accessible to every team, not just the ones with engineering departments.
Side Quests
Ventures in progress.
Contrari.ai
AI-powered strategic simulation. Pentagon wargaming methodology applied to business decisions, powered by voice-native AI agents.
GrownTHC
High-end national THC cooking brand. AI-first operations, two-person team, premium product.
Guilds & Allegiances
Factions pledged and causes served.
Zapier
Account Executive — AI & AutomationHelping mid-market and enterprise companies transform their workflows with AI and automation.
ZBT Foundation
Investment Chair · Board MemberOverseeing investment strategy and financial governance for a national fraternity foundation. Built 15-year forward models, spending rate analysis, and housing deal frameworks.
Harvard Business School
Class of 2023Strategy, finance, and leadership. Still connected through alumni network for warm intros and deal flow.
Fair Fight
Organizer & VolunteerVoting rights organization founded by Stacey Abrams after the 2018 Georgia Governor's race. Grassroots organizing and civic engagement.
Tavern Board
Side adventures picked up along the way.
Eclipse: Second Dawn
Multiplayer digital board game — the full Eclipse experience in your browser.
District Selection
Data-driven political district analysis for civic engagement.
The Troubled Triade
Rowan Vale, human ranger. Ongoing D&D campaign.
Character Backstory
Forged at the University of Georgia, where he ran political campaigns before graduation. Cut his teeth in strategy consulting at Bain, then crossed to the investor side at TA Associates evaluating SaaS companies. Served as Chief of Staff to a CRO at Turbonomic — his first taste of sales. Journeyed to Harvard Business School to deepen his craft, then returned to Bain while building Colloqium, an AI voter outreach startup. Now at Zapier, helping enterprises transform with AI and automation — while building the next thing on the side.
The Rulebook
Thoughts on AI, strategy, and building things.